Now in early access

Your site isn't ready for the
agentic web. Fix that in
five minutes.

See every AI agent, bot, and scraper hitting your site — in real time. Know where they come from, what they want, and how they behave. Then route them with visual workflows when you're ready.

Agents identified today
127,843
Live Agent Feed
06:01:50ClaudeBot/blog/ai-agentsblocked
06:01:50GPTBot/signupredirected
06:01:50CCBot/pricingredirected
06:01:50Headless Chrome/aboutidentified
switch — Dashboard

Total Visitors

6,413

+14% vs prev

AI Agents

1,287

20.1% of traffic

Scrapers / Bots

710

11.1% of traffic

Blocked

1,203

This week

JanDec
Humans
AI Agents
Scrapers / Bots
Unknown
Real-time traffic intelligence·
Self-learning classification engine·
200+ known agent signatures·
Referral source tracking·
Scraper intelligence dashboard·
Works with any website or framework·
Five-minute installation·
Visual journey builder·
No server-side changes required·
Real-time traffic intelligence·
Self-learning classification engine·
200+ known agent signatures·
Referral source tracking·
Scraper intelligence dashboard·
Works with any website or framework·
Five-minute installation·
Visual journey builder·
No server-side changes required·

Who this is for

Built for site managers who care what happens when agents visit.

If you manage a website — whether it's a SaaS, publication, e‑commerce site, or marketing site — you're already getting traffic from AI agents, scrapers, and bots. A third of web traffic is non-human, and that share is growing.

SaaSPublishersE-commerceMarketing Sites

Block it all and you lose good traffic. Let it all in and you lose control, waste resources, and get scraped. Switch is for site managers who want their site ready for the agentic world: prepared for the traffic that's here, and the traffic that's coming.

The problem

You can't block or allow your way out of this.

The old playbook was simple: block bots or let them in. Neither works anymore. Some agents are helpful — they're doing tasks on behalf of real users. Others scrape, throttle your servers, or never identify themselves.

Your analytics don't tell you who's who. Your robots.txt doesn't give you fine-grained control. And you can't serve different experiences to different visitors. You need to know who's visiting, decide what each type gets, and enforce it — without rebuilding your site.

switch — Agent Identification
AgentClassConf.VisitsStatus
GPTBotAI Agent0.941,247Challenged
ClaudeBotAI Agent0.91832Allowed
Unknown ScraperScraper0.873,201Blocked
GooglebotSearch Engine0.995,420Allowed
ByteSpiderScraper0.78891Throttled

What Switch does

Track. Identify. Understand. Respond.

Switch gives you full visibility into agent and bot traffic — and a control layer when you need one.

Real-time traffic intelligence

Watch human, agent, and scraper traffic flow across your site in real time. See who arrives, where they land, and how long they stay.

Jan+34% agent trafficDec

Self-learning identification

Our engine identifies agents and bots automatically — and gets better over time. It learns from patterns, headers, and behavior so you don't have to maintain blocklists or guess.

GPTBot
94%
Unknown
67%
Googlebot
99%

Traffic source tracking

See where your visitors — human and AI — come from. Track referral sources, UTM campaigns, and discover which channels send the most agent traffic.

Scraper intelligence

See which pages get scraped hardest, top scraper paths, and recent spikes. Launch defensive journeys in one click.

AI agent discovery

Identify every AI agent visiting your site — GPTBot, ClaudeBot, Perplexity, and 200+ others. Track their paths, behavior patterns, and intent.

Drag-and-drop journeys

Route different visitors to different experiences. Block, challenge, or redirect — no code required.

Detect
Route
Act

A/B tests by journey

Run journey-level A/B tests with variant impressions, acceptance rates, and leaderboard performance.

Markdown for agents

Serve clean, structured Markdown to AI agents instead of blocking them. Auto-convert HTML or replace pages with custom content.

Five-minute install

Add a snippet. No server changes, no complex config.

switch — Journey Builder
Trigger
Condition
🚫Block
Redirect
🧩Challenge
▶ When AI Agent detected
◆ Confidence > 0.7?
Yes
🧩 Challenge
No
📝 Log only

How it works

Install. Track. Act.

01

Add the snippet

Drop the Switch snippet into your site. Takes about five minutes. No server changes needed.

02

See your traffic

Watch real-time dashboards light up: agent identities, traffic sources, scraper paths, and behavioral fingerprints.

03

Take action

Build visual workflows to block, redirect, challenge, or serve custom content. A/B test everything.

Pricing

Pay for what you use. Nothing else.

Every plan includes real-time agent intelligence, traffic source tracking, bot detection, and scraper analytics. Plus a visual Journey Builder to automate responses. Pricing scales with your traffic — not your feature list.

Starter

$0/month

Up to 5,000 sessions/month

No credit card required

Real-time traffic intelligence
Agent & bot identification
Analytics dashboard
Scraper detection
Journey Builder
Start free
Most popular

Growth

$39/month

Up to 50,000 sessions/month

~$0.0008 per session

Everything in Starter
10× the session volume
Priority classification engine
Traffic source analytics
Email support
Get started

Scale

$99/month

Up to 500,000 sessions/month

~$0.0002 per session

Everything in Growth
10× the session volume
High-volume rate limits
Extended data retention
Priority support
Get started

Need more than 500k sessions?

Custom volume pricing available for high-traffic sites and agencies.

Talk to us

Questions

Frequently asked

Site managers who manage websites — SaaS, publishers, e-commerce, marketing sites — and want control over how AI agents and bots interact with their site.

No. Switch lets you choose. Block some, route others to custom pages, require identification, or let them through with reporting. You decide per agent type.

Switch handles that. The identification engine is self-learning and improves over time. You focus on the rules; we focus on who's who.

About five minutes. Add a snippet and you're live — you'll see traffic data within minutes. You can add journeys and response rules as you go.

No. Switch uses lightweight async tracking. Aggressive throttling only affects bad traffic, not humans.

Yes. Use the journey builder's 'Serve Markdown' action to auto-convert your page to clean, structured Markdown — or 'Replace Content' to serve entirely custom text. You can configure this per page, per agent class, or site-wide. Humans see the full site; agents get exactly what you choose — whether that's your content in a more efficient format, a custom message, or nothing at all.

Because they don't work. We observed that ChatGPT's browsing agent (and others) simply ignore popup overlays — they can't interact with dynamic modals. Switch's 'Inline Challenge' action injects a form-based challenge directly into the page that agents CAN interact with, and 'Agent Self-ID' adds a field where compliant agents voluntarily identify themselves. The SDK also monitors form fill patterns (typing speed, fill order, corrections) as powerful detection signals.

Get in touch

Questions? Let's talk.

Whether you want a demo, have a question, or want to chat about the agentic web — drop us a line and we'll get back to you.

Ready for the agentic web.

Add Switch to your site. Five minutes to install. Full visibility into agent traffic from day one.